I’m a multidisciplinary design and brand leader with 15+ years of experience across creative direction, brand strategy, digital experience, UX, and visual communication.

My career began in graphic design and advertising and evolved into leading complex brand and digital initiatives. Today, I bring together strategy, storytelling, and user-centered design to create thoughtful, cohesive experiences across web, campaigns, publications, events, and print.

I enjoy simplifying complex ideas, building strong visual systems, and creating work that is both engaging and intuitive.

Outside of work, you’ll usually find me painting with my daughter, exploring a new craft, or learning something new just for fun.

I believe good design should make things clearer, more useful, and more meaningful.